Frank & Fame

PROJECT

Psomellier, the Expert

BRAND

Karamolegos

YEAR

2022

DEPLOYMENT

TVC / Digital

Psomellier, the Expert

Karamolegkos Bakery knows how to add sophistication into bread-making. Introducing the Psomellier character, this campaign guides us into the secrets of good toast bread, employing the language, passion and knowledge of the wine-making world.

Just in case you want to see more on the project…