PROJECT
MINI STRUDELS
BRAND
XRISI ZIMI
YEAR
2024
DEPLOYMENT
360
In a vibrant and engaging 360-degree campaign for Xrisi Zimi’s new “Mini Strudels”, we developed a unique stop-motion movie, transformed fruits into delightful pastries and gave taste to our imagination. Designed to resonate with both parents and children, the campaign features the new product line, Mini Strudels – with lemon & cream, strawberry & cream and apple with cinnamon & cream. We strategically teased our campaign with various creative and fresh social media teasers, to spark interest and excitement, ahead of the launch. Accompanying our stop-motion TVC campaign, we designed various eye-catching POS materials to reinforce the 360 coverage of the campaign. We gave taste to our imagination with this vibrant campaign, working along with Xrisi Zimi to introduce their new product line in the frozen food market and making Mini Strudels a beloved treat for any occasion. Introducing Xrisi Zimi’s new product line.